On the ball... wherever it bounces
Everybody knows what time it is...
It's World Cup time...!
Its impact is more profound on us than most other papers or mags...
That's because, of course, our readers are mostly NUTS about soccer. For lots,
it's not just soccer at all...it's NATIONAL PRIDE stuff.
As oft-reported in this here e-zine, our daily eight-page pull-out, SunSport,
as measured by AMPS, is the second most widely-read daily in the land - second
only to Daily Sun itself.
And, of course the sport in SunSport means soccer, soccer, soccer.
Right now we're in overdrive...
The World Cup has flooded over from SunSport onto the front pages of Daily
So EVERY day we carry the best World Cup story/stories on Pages One, Two or
Three of Daily Sun or the Sunday edition.
We've had quite a haul so far...
First, Lord Triesman - leader of England's World Cup 2018 bid - who blabbed to
his former mistress...a lady half his age. She was secretly recording him,
unsurprisingly in this wicked world, and there he was on tape speaking about a
Russian/Spanish plot to bribe the refs who would be coming to SA!
Presumably, this was so that Spain would win the World Cup here...and then vote
that it went to Russia in 2018.
He resigned from his job as details of his indiscreet conversation surfaced in a
British Sunday paper the next day.
And the day after that, of course, they were all over the top of our paper's
Our editor "TK" Khumalo, reports that's all the radio stations wanted to talk
about when they phoned him on Monday morning...
And would the Guys in the Blue Overalls be talking about the bribery scandal
around the tea-urns on the factory floors on Monday?
What a question...
On Tuesday, as you can see, we featured Bafana's 12th man...
It was a story about the opinion from the former English star and now
Thailand's manager, Bryan Robson, that 30 000 vuvuzelas at full blast in one
stadium were the equivalent of ANOTHER man in the opposing team.
He obviously knew what he was talking about.
His side had just been drilled 4-0 by Bafana...
On Wednesday - Benni the Boep!
The celebrated striker, Benni McCarthy, didn't pitch up for a scheduled
Press conference in Sandton...
Maybe he was irritated by being called fat...maybe he was dismayed at
suggestions he was going to be left out of Bafana's World Cup First Team.
But what was beyond doubt was that he didn't pitch...even though soccer
officials had ordered him to appear.
People love or hate the moody Benni.
But does SA need him?
Would they talk about all this around the tea urns?
Again: what a question.
And there'll be lots more.
The Suns stay on the ball...wherever it bounces.
Deon du Plessis
about 4 hours ago from SunPublisher, Deon du Plessis